Violette is a shop-within-a-shop that sells NZ-made, ethically produced beauty and home fragrance products and eco-friendly gifts. I feel impassioned to showcase NZ-made goods in a physical store as well as this online store. The real experience of these products is to smell them, sample them and enjoy them.

Shop Local is a great call to action and since moving to Ellerslie in January 2021, I found it to have a lively cohesive retail scene. And so decided to embrace what people are saying which is to buy NZ-made.



The recent global pandemic events allowed us to experience a quieter pace of life and to live simply, have daily walks, eat home-cooked meals. Looking after our own health is important and this has been an inspiration for me to have a local shop that supplies everyday needs. 

I set out in search of small companies making beautiful products that would appeal to the people who live, work and visit Ellerslie. It's so central and it's got a nice traditional feel and people have been so welcoming and enthusiastic. Please come and visit!

Barbara x


We've got a physical store in the heart of Ellerslie. Come say hi and shop local for your everyday needs.


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